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Yellow Pomelo Consumer Guide Launched Write Now! Publishing announced a new monthly guide to help consumers make educated decisions about products and services available in a specific area. Write Now! Sales and Marketing Head Annie Francisco said the free guide gives readers more information than regular newsletter ads. “Consumers are more price conscious during tough times. They want to know if it’s appropriate for their needs rather than just what is available. It’s about value for your hard-earned money and you get that by making informed choices,” she remarked. She said consumers are more likely to buy or avail of a service when they are more familiar with it. The guide’s print version will be available in restaurants, condominiums, salons and selected upscale establishments in the Makati area only. Readers can check the online version at www.yellowpomelo.com. |
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